Marketing automation is the use of technology, skills, and tools to manage marketing processes and multichannel campaigns by automating actions and communications and tailoring them to the audience’s exact needs.

This hyper-personalised approach helps nurture and convert leads and strengthen existing customer relationships. Automation activity can include email marketing, surveys, lead magnets and social media automation. There are countless automation solutions for marketers available, but when it comes to Dynamics 365 users, we feel Click offers the best-in-class software with powerful analytics and expert support.

Learn more about how automating your marketing can benefit your business or charity.